Skip to content
Rami Ismail

Rami Ismail

Gamedev. Exec.Director of gamedev.world & creator of presskit(). Speaker, consultant, helps devs globally. 33% of the The Habibis podcast. Traveler. Was 50% of Vlambeer. He/Him. Muslim. Dutch/Egyptian

Marketing Marketing

Marketing: A Plan For Beginners

There are two marketing-related questions I get at least once almost every week in consultancy calls: "how do I start marketing my game" and "when do I start marketing my game".

Marketing: A Plan For Beginners
Business Business

Min-maxing

People often think that running a business means "minimizing risk while maximizing opportunity". I don't think that's a smart way to run a business, and especially not if you're relatively new to entrepreneurship. I say: pick one.

Min-maxing
Design Design

Getting Feedback

Getting feedback is one of the skills that you'll hone and sharpen continuously throughout your career. Here are five basic tips that might help you process and gather feedback.

Getting Feedback
Production Production

The Only Good Use Of Metacritic

Triage is an over-dramatic name, the process is ever-important, and it is rarely discussed. Let's fix that.

The Only Good Use Of Metacritic
Legal Legal

Publisher Contracts: Red Flags

Publishers can afford some really good lawyers. Time to learn a bit about what to look for.

Publisher Contracts: Red Flags
Marketing Marketing

A Subjective Bullet Point

This article contains 1 tip about 1 marketing subject, and 3 actionables.

A Subjective Bullet Point
Business Business

Budget Viability

How realistic is your budget?

Budget Viability
Design Design

Time/Thought Loop

When is what? When is how?

Time/Thought Loop
Production Production

Responsibility

How not defining responsibility can sink a great studio.

Responsibility
Marketing Marketing

Funnel

How independent developers tend to start at the wrong end of marketing, and a more structural way of thinking about marketing.

Funnel